
Men's eco-friendly fabric t-shirt-It's The Real Thing Coca-Cola T-Shirt
Qty:
Coca-Cola's "It's The Real Thing" campaign was a way of consolidating the vast swathe of changes being made to the brand as it entered the 1970s. Coke's then brand manager heralded it as a new direction that "responds to research which shows that young people seek the real, the original and the natural as an escape from phoniness."
Coke is one of the most popular and delicious soft drinks in the world, and everyone will instantly know that you are a fan when you wear this It's The Real Thing Coca-Cola T-Shirt!